Book
Publishing: the Unspoken Truth
You have something to say. Your journey through this life has given you valuable insights, and you want to share what you've learned with others so they can benefit from what you know.
People are always telling you, "you should write a book". Or maybe, "you should have your own television show". They don't know that you've thought about it, lots of times. But maybe it seems like a lot of work - and you probably don't have a lot of free time to put in, either.
Let us make it easy. Our specialty is working with authors and aspiring authors in the fields of self improvement and personal achievement.
Featured Partner site: SkyVault Bookstore
For
many would-be authors, writing a book is the Holy Grail
- the crowning achievement, the completion of the journey.
For
the financially successful author, however, writing
the book is just the beginning.
The
prosperous author realizes that the printed book is in reality,
just a long sales letter. It is the document that gets the
reader interested in all the other great information
and products you have to offer.
Few
people ever get wealthy selling $19.95 paperbacks, even
if they are bestsellers. The real profits come from the
business you build around your book. You get people's
attention with the book; you make your money on all the
back-end purchases they make.
The
most popular back-end offerings are software, games (like
Robert Kiyosaki's famous Cashflow 101), and follow-up
information in different media formats. Our specialty
is the latter.
Essentially,
it's a matter of expressing the same information, with subtle
variations and additions, in ways that reach different senses
- thus stimulating the mind in different ways.
The
Ebook Phenomenon
Electronic
books are absolutely the best info-products to sell in today's
marketplace. They are very easy to produce compared to printed
works, and involve no printing, mailing, or inventory storage
costs. They can be distributed via email, web site, disk,
and printed out in small or large quantities.
In other
words, you're not in the game if your book is not in electronic
format. Your ebook should be the foundation of not only
your selling strategy, but your marketing strategy as well.
Reaching bookstores, media publicists, radio and television
people, potential joint venture partners, and even future
co-authors is infinitely easier when you can say, "I
have it in ebook format as well. Where should I send your
copy?"
The
same applies to music pieces -
mp3 digital format is the way to go.
But
what about unauthorized duplication?
Many
authors and musicians are afraid of losing sales due to
people purchasing a product and then sharing it with their
friends - or worse, making it publicly available for free.
Our position is, not only should you have no fear of this
happening, you should actually welcome it. In fact, there
are many cases where you should flat-out encourage the process
If you
accept the premise that your initial publication is essentially
a sales letter that you actually get paid to send, then
your goal should be to achieve as wide a distribution as
possible - whether paid or free.
We'll
teach you how to take advantage of the
fact that someone might want to share your book or music
piece with others. Since you'll be making the vast majority
of your income on future backend purchases, all you have
to do is make sure your digital publication contains links
and contact information that bring the customer back to
you.
Bring
them back to your web site, your mail box, your email address,
your voicemail - anywhere, just bring them back to you.
By doing this, you'll be able to stop seeing your customers
as potential thieves, and start seeing them as unpaid sales
reps.
Basic
Services
Here's
a list of basic services we provide for our author clients:
- Copyright
acquisition
-
ISBN number attainment
-
Ghost writing
- Editing
- Cover
art
- Printing
-
POD (Print On Demand)
- Getting
listed on Amazon
- Getting
included in public library databases
- Getting
included in online bookstores
- Press
releases
- Media
interviews
- Book
readings and signings
- Ebook
production
- Audio/CD
production
- Video/DVD
production
- Web
site production
- Seminar
promotion
Our services are first-rate, and designed to make it easy for you to become a recognized author. Establish credibility; position yourself as an expert in your field - all without ever having to write a word